Cummins Sports Print Design

Project Summary:

Design of print, digital and large format advertising and merchandising material both in-store and outdoor including newspaper and magazine print adverts. Projects often involved photo shoots of staff modelling the latest lines of clothing and the production of large format (4m x 3m) prints for windows and outdoor use. New campaigns were launched every two months or so and involved liaising with different departments of the company including the buying and marketing departments and management.

Cummins Sports graphic design work by Darren Forde

Cummins Sports graphic design work by Darren Forde

Cummins Sports graphic design work by Darren Forde

Cummins Sports graphic design work by Darren Forde